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Your College Services Team

Meet our college services team! We are here to support you every step of the way. Our dedicated professionals are committed to helping you succeed in your academic endeavors. Together, we can your college experience smoothly!

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Founder &  Wealth Coach

Eric Flaten

Over 25 years experience in helping families create  advanced funding strategies to pay for their children's college education without going BROKE.

Email Eric and Start Planning for College Now!

Cori Murphy headshot

College Admissions & Financial Aid

Cori Murphy

With almost 20 years providing private college consulting services and overseeing college planning operations and success for college planners and families across the country, Cori has developed the unique ability to break down complex college planning and financial matters and translate it all in an easy-to-understand manner. Cori is associated with a nationwide network of college planners who for years have used proven strategies to help students find and select colleges that fit, maximize financial aid and scholarships, and financially plan with parents to make college affordable.

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College Admissions & Financial Aid

Crystal Tate

With 12+ years providing private college consulting services, Crystal is laser focused on how to gain admissions and secure funding. Crystal visits college campuses through the year, gaining valuable insights in the academic and social fit for our prospective students. Crystal has several professional memberships including the Independent Educational Consultants Association (IECA), the Pacific Northwest Association for College Admission Counseling (PNACAC), Higher Education Consultants Association (HECA), and serves on the board of the National College Affordability Group (NCAG).

College Admissions Counselor

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Alaiza Becerra

Alaiza comes to our team with a Master of Arts in Higher Education and a Bachelor of Arts in Sociology. She is based in California.

 

With years of experience in admissions advising, public service, and student support, Alaiza guides students through the college application process with clarity and encouragement. She is known for her warm communication style, attention to detail, and commitment to making college planning less overwhelming and more empowering for students and families.

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College Admissions Counselor

Ruka Olunlade

Ruka holds a Bachelor's degree in Psychology from Stockton University in New Jersey and a Master's degree in Higher Education College Student Personnel from Bowling Green State University in Ohio.

With over five years of experience in college counseling and student advising, Ruka helps high school students navigate the admissions process and find best-fit universities. She draws on her expertise in student development, academic advising, and career exploration to support students in aligning their strengths and interests with their college goals.

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Essay Coach

Judith Weston

Judith Weston earned her PhD in Comparative Literature from the University of Pennsylvania in 2025, specializing in French and Italian literature, early printed books, and medieval manuscripts. She also holds an MA with Distinction from the University of Oxford, a master’s degree from the École Pratique des Hautes Études in Paris, and a BA from Emory University, where she graduated Phi Beta Kappa. A Fulbright recipient, she conducted doctoral research in France and has taught courses in medieval literature, French language, and digital humanities while contributing to major library research projects.

Alongside her academic career, Judith has worked as an admissions consultant, helping students secure places at top graduate programs and competitive scholarships in the US and UK. Her mentoring began as an ESL and writing tutor, supporting international students in crafting clear, compelling application essays. She is known for combining rigorous standards with warmth and empathy, helping students present sophisticated yet authentic narratives. Outside her work, she enjoys traveling, exploring museums and antique markets, and spending time with her small but fearless dog, Callie — preferably with a croissant in hand.

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College Concierge Representative

Hailey Mummert

Hailey holds a Master's in Education from Eastern Washington University and a Bachelor's degree in Elementary Education from Washington State University. As a former educator, she brings a unique perspective and deep understanding of the needs of both students and parents. Having personally navigated the undergraduate and graduate school journey, Hailey offers firsthand insight into the challenges and opportunities families face.

 

As the first point of contact at ePersonal College, Hailey answers questions with clarity and care, while coordinating meetings to keep the planning process seamless. She supports families through every stage of college planning and funding, combining professional expertise with personal experience to help them move forward with confidence. Her approach is grounded in clarity, care, and genuine commitment to empowering families to achieve their academic and financial goals.

For any questions or to schedule a meeting, please click here to email Hailey!

Eric Flaten

355 Pugsley Pl NW

East Wenatchee, WA  98802

(425) 330-3445

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© 2025 by ePERSONAL COLLEGE, LLC

Investment advisory and financial planning services are offered through Simplicity Wealth, LLC, an SEC-registered investment adviser. SEC registration does not constitute an endorsement of the firm, nor does it indicate that the adviser has attained a particular level of skill or ability. Insurance, Consulting and Education services offered through ePersonal Financial.ePersonal Financial is a separate and unaffiliated entity from Simplicity Wealth.

​​ADV 3 Simplicity Wealth March 2025 Final.pdf

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